Business

  • Why Sponsor WordCamp Portland

    ·

    This August, I’ll be attending WordCamp Portland. I’ll also be speaking at WordCamp Portland. Last week, I also decided to sponsor WordCamp Portland. Why all the investment?  It’s simple.  I love Portland.  I love WordPress.  And I have a blast spending money on the things that I love.

    Read More

  • You Have an Opinion?

    ·

    When I write software, I ask for people’s opinions.  Then, I either listen to what they have to say or I don’t. Some people are very adamant about certain features, options, or use cases. Sometimes I listen, sometimes I ignore them entirely. It’s nothing personal. I have opinions about certain applications that should be ignored

    Read More

  • Amazing

    ·

    Every now and then, an advertiser gets it so right that their ad sends shivers down my spine.  It’s becoming a rare phenomena these days because so many advertisers copy one another … but when the World Cup started last week, someone did something right. First, you have the Dodge Challenger commercial that debuted with

    Read More

  • Do You Leave Time on the Table?

    ·

    How long does it take you to complete a project?  When you bid for 1 hour of work, does that actually comprise 1 hours of head’s-down labor, or one hour of total focus on the project?  Do you go home at the end of the day and stop working, or do the wheels keep turning

    Read More

  • Do Members Subscribe?

    ·

    Last weekend I came to the realization that my gym “membership” was, in reality, a service subscription.  I have a membership at 24 Hour Fitness, and I love the convenience of being able to work out at any time of day, whenever works best for my schedule. Last month, 24 opened a new gym near

    Read More

  • How Relevant is your Brand?

    ·

    When I was recategorizing my posts last week (as part of my grand re-design), I came across one of my more interesting articles from last May regarding calculating your “Google score.”  Today, I want to revisit that concept, but expand it to a broader audience and application.  The question you should be asking isn’t “what’s

    Read More

  • Traces

    ·

    No one moves through this world without leaving something of their selves behind.  It might be a memory, a change in the landscape, or a tradition – everyone builds some kind of legacy in the time they have on this earth. The same is true for other things in this world, too.  Creatures leave behind

    Read More

  • Burger King

    ·

    It’s rare these days to see something truly innovative on television.  We see remakes of TV shows.  Remakes of remakes of TV shows.  Movies that are merely updates of classic scripts rather than new stories.  Even “classic” commercials are brought back up from time to time. Unfortunately, this lack of uniqueness has translated to the

    Read More

  • Me, Too!

    ·

    When I first started consulting, my boss talked a lot about “ante in” product offerings.  These are the kinds of things you are required to offer your customers in order to be taken seriously in the market.  With iPod and Zune leading the market, anyone else who wants to sell and MP3 player needs to

    Read More

  • Expediency

    ·

    How quickly do you do your job?  I don’t mean shuffle papers, I’m asking how long customers have to wait to receive deliverable product from your office.  We live in a world where just about everything is available with the click of a button.  You order books online.  You order groceries online.  You perform in-depth

    Read More