writing

  • How to Blog More in 2014

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    Earlier this week, I had the opportunity to chat with some incredible people around the WP Watercooler. We were talking about strategies for writing/blogging more in 2014, and I wanted to further explain one strategy I particularly enjoy (and plan to implement this year).

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  • Distraction Free Reading Mode

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    I’m a big fan of the “distraction free writing mode” within WordPress. For those of you who haven’t seen it – launch a new post in WordPress and click the full-screen icon on the editor.  Your mind will be blown.  The sidebars, admin interface, and all of the other UI cruft of the WordPress interface drops

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  • Creative Voice

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    What tone does your writing take?  Are you the all-knowing sage of product advice, or the trendy counter-culture revolutionary introducing a new idea?  What does the tone of your marketing copy say about your brand? Most of us publish marketing collateral without a second thought as to the tone with which our message is conveyed. 

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  • Electronic Media

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    In a world where everyone is increasingly concerned with the ability of media to be personalized, it’s only obvious that we’d start turning to “virtual” libraries rather than real ones.  Who wants to peruse stacks of off-topic books when a computer could just display the most relevant material?  Searching becomes easier, and our time is

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  • The 10 Commandments of Blogging

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    Just like every Wednesday before this, today brings yet another list of rules for the marketing world.  Although this week, we’re more on the topic of self-marketing (specifically self-branding).  Here are 10 simple rules to follow to use blogging effectively in your business, career, and even job search. Set a schedule and keep it Don’t

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  • How Twitter Makes You A Crappy Writer

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    Last Friday, we talked a bit about how Twitter can make you a better writer.  While there are hundreds of reasons Twitter can be a fantastic tool, there are just as many reasons it can be detrimental.  Writing concisely is important – but so is writing to be read.  A good writer understands her audience.

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  • How Twitter Makes You A Better Writer

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    The topic of this post is based on a suggestion from @carlincomm – “101 Reasons that Twitter makes you a better writer. 1-A tweet is a great headline. 2-140 characters builds discipline. 3-more fun” One of the trickiest parts of marketing is writing concisely – painting a picture of a thousand words with a few

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