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A few weeks ago, I published a tutorial regarding using the Google Reader API in PHP projects. Since that time, Google has changed the authentication portion of their API somewhat, so I need to revise my instructions just a bit. And some day in the future, I’ll even post a tutorial on how to use
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I was taught some time ago to always focus on decoupling my code. Your server and the client (browser) should not need to know anything about the structure of one another. They can pass information back and forth, but that should be the full extent of their integration. There are several reasons for this, but
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Last week, I proposed the idea that each of us is walking around with a model of the world inside our heads. Every experience we have, every object we see, and every event we witness help build and refine this model, giving us the ability to predict future behavior and make decisions based on past
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The other day I came to an interesting revelation about the way we see the world. Actually, it’s more a theory on development based on the way I think we see the world. All the same, it has some great applications on both software development and marketing strategy. Today, though, I’ll focus more on the
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The first thing I do when building any new piece of software is build a prototype. Many times, though, that prototype is on paper, not on the the computer. I’d much rather get all the kinks worked out before investing any time staring at a glowing screen wondering why X doesn’t do Y like it’s
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A few days ago, I asked a question on Stack Overflow regarding the Google Reader API. What I wanted to do was build a WordPress plug-in that would import my feeds from Google Reader into my dashboard. I’ve already pulled in my site statistics and Facebook, Google Reader is the last holdout keeping me from
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Don’t get me wrong, I absolutely love my eReader. It holds almost 200 books so far (of which I’ve read maybe 20) and has space for several hundred more without even adding external media! It’s truly a revolutionary device, but I would never go so far as to swear off my old-fashioned printed books. Call
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One of the most widely recognized social media applications in the world today is Facebook. People use it for everything from email to event planning to entertainment. You can manipulate your profile to display every detail of your life or nothing. You can build an online profile to represent yourself in any fashion you want
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Just to forewarn you, this might come across as a more technical post than I normally throw at you. Still, I did something exciting last night that I wanted to share and perhaps educate you about. I built a custom XML-RPC server. And with that statement I know I’ve already lost most of you. Rather
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People groan whenever I bring up statistics in relation to marketing theory. In reality, though, most marketing decisions are made based on numbers. Without some level of smart statistical analysis, you can’t make an informed decision based on your data and all of those research dollars are wasted. Given, the case study I posted yesterday