Eric Mann

  • Trust Issues

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    While I’d like to claim otherwise, I have some very significant issues with trust in my life.  I find it difficult to place enough trust in others in just about any situation.  I typically drive myself to activities (meetings and camping trips).  I always bring my own supplies (be it a tent for camping or

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  • How Relevant is your Brand?

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    When I was recategorizing my posts last week (as part of my grand re-design), I came across one of my more interesting articles from last May regarding calculating your “Google score.”  Today, I want to revisit that concept, but expand it to a broader audience and application.  The question you should be asking isn’t “what’s

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  • Feed Me!

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    Last week, I really wanted a BLT.  I kept thinking about the BLTA Croissant that Red Robin has on the menu, and I couldn’t get the idea of having such a tasty sandwich out of my head.  Unfortunately, pay-day isn’t until tomorrow, so running out and paying the $9-some-odd for the sandwich was out of

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  • Work Ethic

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    On Monday I talked about last weekend’s bridge project from the context of communications within the workplace.  But that illustration is so rich I just can’t leave it alone.  Working on any project with multiple people and personalities will almost always lead to a self-lesson on work ethic.  Last weekend was no different. We had

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  • Bridge to Somewhere

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    On Saturday, I had the opportunity to work with some Boy Scouts who were preparing Trojan Park for a huge camping trip next month.  There were a total of 8 participants from my unit, and I saw another 60+ people working various projects around the park.  My team ended up helping with a trail clearing

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  • Traces

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    No one moves through this world without leaving something of their selves behind.  It might be a memory, a change in the landscape, or a tradition – everyone builds some kind of legacy in the time they have on this earth. The same is true for other things in this world, too.  Creatures leave behind

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  • Burger King

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    It’s rare these days to see something truly innovative on television.  We see remakes of TV shows.  Remakes of remakes of TV shows.  Movies that are merely updates of classic scripts rather than new stories.  Even “classic” commercials are brought back up from time to time. Unfortunately, this lack of uniqueness has translated to the

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  • Ten Reasons eReaders Will Never Replace Paper Books

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    Don’t get me wrong, I absolutely love my eReader.  It holds almost 200 books so far (of which I’ve read maybe 20) and has space for several hundred more without even adding external media!  It’s truly a revolutionary device, but I would never go so far as to swear off my old-fashioned printed books.  Call

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  • Me, Too!

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    When I first started consulting, my boss talked a lot about “ante in” product offerings.  These are the kinds of things you are required to offer your customers in order to be taken seriously in the market.  With iPod and Zune leading the market, anyone else who wants to sell and MP3 player needs to

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  • The Accidental Consultant

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    A couple of summers ago, I found myself in the small office of a tech start-up asking questions about my ambitions as a consultant.  I had finished business school almost a year before, but my age still betrayed my actual skills as a marketer and started these kinds of questions with just about everyone I

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